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Linkin Park premieres “Medal of Honor” game trailer
This is taking music artist and video game ad integration to the next level. Activision put the idea on the map with their breakthrough Eminem x Call of Duty TV ads (see ads) but now Linkin Park and the upcoming game Medal of Honor ups the ante. Linkin Park premieres their new music video “The Catalyst” which also serves as the new trailer for Medal of Honor. The video is directed by Linkin Park’s Joseph Hahn and features both live-action and gameplay footage. Medal of Honor hits stores October 12 and Linkin Park’s new album, A Thousand Suns will be in stores on September 14. Look out for more full music video integrations like this in the near future.